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9781851775330 English 1851775331 From Chanel's surfboards and Yohji Yamamoto's collaboration with adidas, to sports celebrities such as David Beckham heading fashion campaigns, recent developments have seen fashion designers engaging actively with sportswear brands and vice versa. This cutting-edge book takes a fresh look at the relationship between the global industries of fashion and sports, including high-performance textiles developed for competition that are adapted by designers, filtered through advertising and magazine imagery, and finally adopted by consumers to form their own unique statements. Stunning images from sports, advertising, street fashion, and the catwalk illustrate how prominent male and female athletes, designers, creative directors, and journalists are inspired by--and sometimes even inspire--fashion today., From a fastskin swimsuit, to an obsessive collector with over 1,000 pairs of trainers, via couture creations by John Galliano for Christian Dior, 'Fashion v. Sport' takes a fresh look at the fascinating relationship between the global industries of fashion and sport, from design to consumption. Accompanies an exhibition at the V&A. Ligaya Salazar is a curator in the Contemporary Team at the V&A., Leading trends, innovation and up to minute technology in sports wear from the worlds top fashion designers.
9781851775330 English 1851775331 From Chanel's surfboards and Yohji Yamamoto's collaboration with adidas, to sports celebrities such as David Beckham heading fashion campaigns, recent developments have seen fashion designers engaging actively with sportswear brands and vice versa. This cutting-edge book takes a fresh look at the relationship between the global industries of fashion and sports, including high-performance textiles developed for competition that are adapted by designers, filtered through advertising and magazine imagery, and finally adopted by consumers to form their own unique statements. Stunning images from sports, advertising, street fashion, and the catwalk illustrate how prominent male and female athletes, designers, creative directors, and journalists are inspired by--and sometimes even inspire--fashion today., From a fastskin swimsuit, to an obsessive collector with over 1,000 pairs of trainers, via couture creations by John Galliano for Christian Dior, 'Fashion v. Sport' takes a fresh look at the fascinating relationship between the global industries of fashion and sport, from design to consumption. Accompanies an exhibition at the V&A. Ligaya Salazar is a curator in the Contemporary Team at the V&A., Leading trends, innovation and up to minute technology in sports wear from the worlds top fashion designers.